Worked on multiple high impact projects which helped company to increase their revenue and helped improve multiple user centric metrics.

The Target Audience were Warehouse Managers, Associated Vendors and Warehouse Admins. Post designing the feature we could achieve a Task completion rate of 90%

Building a Purchase Order Module for a WMS platform

Create a landing page for "MindEase," a mental health app that helps users manage stress and anxiety through meditations, breathing exercises, mood tracking, and therapist access. The page should drive sign-ups and highlight the app's benefits in an engaging and user-friendly design.

Users struggling with stress and anxiety need an accessible, effective solution to improve their mental well-being. "MindEase" aims to provide a comprehensive app offering guided meditations, breathing exercises, mood tracking, and access to licensed therapists. However, the challenge lies in designing a landing page that clearly communicates the app's benefits, engages users, and drives sign-ups, all while ensuring a user-friendly and trust-building experience

The IA was developed to structure and organize the content on the MindEase landing page to ensure users can easily find the information they need. By analyzing the content, user needs, and potential user behaviors, the goal was to create a logical and user-friendly hierarchy that minimizes confusion and maximizes engagement.

The user journey map was created to visualize and understand the end-to-end experience of potential MindEase users, from their initial struggles to discovering the platform, building trust, and ultimately signing up. This process provides insights into users' emotions, actions, and pain points at each stage, enabling the design and content teams to tailor the experience to user needs effectively.

The wireframe achieved the following outcomes:

<a href="https://www.youtube.com/watch?v=1uX0XSUW9n8&amp;ab_channel=MalluDesigner">View Video</a>

Test Results will be published soon...

The MindEase landing page case study highlights the impact of a user-centered design approach in addressing real-world challenges. By incorporating user research, a structured Information Architecture, and a User Journey Map, we created a solution that captures attention, builds trust, and drives action.

From understanding user pain points to developing wireframes, every step aimed at crafting a seamless, empathetic experience. The result is a landing page that effectively communicates MindEase’s value, establishes credibility, and encourages users to take the first step in their mental health journey.

This case study shows how thoughtful UX design can transform user hesitation into confidence, helping MindEase make mental health care accessible and reliable.

Objective is to build trust with users and provide an intuitive path to increase conversion

Hey I'm Hari Krishna, a Sr Product Designer

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Building a Purchase Order Module for a WMS platform

Designing a Trust-Driven Landing Page to Boost Conversions for a Mental Health App

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